Key metrics
CPALead qualityBooked callsPipelineSearch demand
For lead generation
Know which campaigns create leads worth following up.
Connect spend, CPA, form fills, booked calls, lead quality, pipeline movement, Search Console context, and account changes before budget shifts become guesswork.
Leads, booked calls, pipeline movement
Lead volume is not the whole story.
Use Adynamite to see whether spend is creating useful leads, where quality changed, and what the team should do before budget moves.
Weekly performance report
Demo workspace - last 7 days
Spend
$87.9k
+8.4% vs previous period
Conversions
551
+6.2% vs previous period
Blended CPA
$159
+$11 vs previous period
Meta Ads$42.8k326 leads$131 CPAWatch
Google Ads$31.4k41 demos$287/demoReady
Snapchat Ads$13.7k184 trials$74/trialLearning
What teams watch
The metrics change by business model.
Common sources
Meta AdsGoogle AdsGA4Search ConsoleClient reports
Workflows
How lead-generation teams use Adynamite.
Lead quality review
Compare lead volume with booked calls, pipeline, and follow-up quality.
CPA movement check
Ask Copilot why CPA moved and which campaigns or changes explain it.
Search demand readout
Use Search Console context when organic demand or query movement changes the story.
Run a clearer review for lead-generation teams.
Start a trial or book a demo to map Adynamite to your accounts, sources, and weekly reporting rhythm.